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		<title>Jay Carter Roofing – June 2011 – Issue 5</title>
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				<category><![CDATA[Archived Rooflines Newsletter]]></category>

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		<description><![CDATA[


 Rooflines &#8211; Jay Carter Roofing Online Newsletter 
1.877.490.3400



June 2011 &#8211; Issue 5
















In This Issue


• Focus on Commercial
Roofing
• Focus on Health and Safety
  • Workplace Injuries and
Illness: The aftermath 
  • Why you should consider
Thermal Imaging 
  • The Jay Carter Roofing
Mission Statement
  • And the Accreditations Just
Keep Coming!
   [...]]]></description>
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<td style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" width="50%" bgcolor="#000000"><span style="font-family: Arial,Helvetica,sans-serif; font-size: x-small;"> Rooflines &#8211; Jay Carter Roofing Online Newsletter </span></td>
<td style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" width="50%" align="right" bgcolor="#000000">1.877.490.3400</td>
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<td style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" bgcolor="#f3f3f3"></td>
<td style="color: #000000; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" align="right" bgcolor="#f3f3f3">June 2011 &#8211; Issue 5</td>
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<td style="border-bottom: 2px solid #000000;" colspan="2" align="right" bgcolor="white"><img title="jcr_newsletter_header.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/28/jcr_newsletter_header.jpg" alt="jcr_newsletter_header.jpg" width="591" height="117" /></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" width="177" height="29"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;">In This Issue</span></span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; line-height: 20px; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#1"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Focus on Commercial<br />
Roofing</span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 11px; font-weight: bold;"><span style="text-decoration: none; font-family: Verdana,Arial,Helvetica,sans-serif; color: #c32525;"><a style="text-decoration: none;" href="#1"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">•</span></a><a style="text-decoration: none;" href="#2"> </a></span></span></span></span></span><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><a style="text-decoration: none;" href="#2"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">Focus on Health and Safety</span></a></span></span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#3"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> • <strong>Workplace Injuries and<br />
Illness: The aftermath</strong> </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#4"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> • Why you should consider<br />
Thermal Imaging </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#5"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> •<strong> The Jay Carter Roofing<br />
Mission Statement</strong></span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#6"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> • And the Accreditations Just<br />
Keep Coming!</span></a></span></span></span></span></span></span></span></span></span></span></span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"> </span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"> <span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#7"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> • </span></a></span></span></span></span><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif;"><a style="text-decoration: none;" href="#7"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">Profile: Mike Briggs</span></a></span></span></span></span></span></span></span></span></span></span></span></span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"> <a style="text-decoration: none;" href="#8"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;"> • About us </span></a><br />
</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><a name="7"></a></span></span>Profile: Mike Briggs</span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><a href="http://www.jaycarterroofing.com/index.php"><br />
<img style="border: 1px solid black;" title="mikebriggs-sm.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/59/mikebriggs-sm.jpg" alt="mikebriggs-sm.jpg" width="166" height="128" /></a></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">One of the most important jobs of company management is assessing and promoting talented employees.  Such is the case with newly minted crew leader, Mike Briggs.  Mike has been with the Jay Carter Roofing team for five years.  Hired as an installer, he quickly made his mark through hard work, attention to detail and a consistently positive attitude.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> Recognized as a team player, he has earned the respect of the entire Carter organization.  His knowledge of the business and an engaging personality has allowed him to deal effectively with customers – communicating the work plan and dealing with concerns as a job progresses.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> Mike&#8217;s leadership skills will be further evident as Jay Carter roofing rolls out a new initiative under the Ontario Health and Safety Program. (See Focus on Health and Safety).</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> Mike is also a fine example to others in the way he balances work and family. Celebrating the birth of his second child, Mike exemplifies the core values of the Jay Carter organization, where dedication to family is just as important as doing the job.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">We&#8217;re at</span></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">:<br />
</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 11px;"><a href="www.jaycarterroofing.com">www.jaycarterroofing.com</a></span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> Why not have a look! </span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> </span></span></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="color: #000000; font-family: VVerdana, Arial, Helvetica, sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><a name="8"></a></span></span>About Us</span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"><span>Jay Carter Roofing is a family-owned, full-service, roofing and contracting company that has been serving the GTA for more than 10 years. </span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"> </span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: xx-small;"> We operate with a staff of 35 professionals – and we&#8217;re still growing. We hold regular educational seminars for our installers so their skills and knowledge are always leading edge. And we stay abreast of the latest in roofing technology so that we can offer you the best products on the market.</span></td>
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<td style="padding: 0pt 5px;" valign="top" bgcolor="#ffffff"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><br />
<a name="1"></a></span></span><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Focus on Commercial Roofing</strong></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;">Jay Carter Roofing has continued to cement its reputation as a premium installer of commercial roofing products with two recent jobs:</span></p>
<p><img title="99 select picture-small.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/59/99%20select%20picture-small.jpg" alt="99 select picture-small.jpg" hspace="10" width="210" height="139" align="left" /></p>
<p>In Scarborough, the company has just completed an 18,000-square-foot recover project using Thermoplastic Olefin (TPO).  The existing roof – a standard BUR – with hot tar and aggregate was leaking badly.  Jay Carter successfully convinced the building owner to go with the TPO for its &#8216;green&#8217; qualities and its durability.</p>
<p>The job, acquired by  referral, has earned the praise of the owner and guarantees a durable,  long-lasting roof.</p>
<p>In Richmond Hill, the Jay  Carter Team was called in by Gaydon Contractors Ltd. to install a standing-seam  metal roof on a new Keg restaurant.  This  will be the fourth Keg job that Jay Carter has done for Gaydon.</p>
<p><img title="the keg picture-small.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/59/the%20keg%20picture-small.jpg" alt="the keg picture-small.jpg" width="350" height="232" /></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">The metal roof complements the architecture of the new Keg and, once again, the Carter Team  received high praise for its quality installation and attention to detail.<br />
</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><br />
</span></span></p>
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<p><a name="2"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Focus on Health and Safety</strong></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">Worker safety has always been a focus item at Jay Carter Roofing.  Now, a program developed by the Workplace Safety &amp; Insurance Board (formerly the Worker&#8217;s Compensation Board) has added a new twist.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><span style="font-size: x-small;"> The new WSIB initiative groups companies to encourage a more comprehensive rollout of its Health and Safety Policy.  Under the auspices of the Barrie Construction Association, Jay Carter Roofing is working with 13 other companies to share education and rollout techniques.  One or two employees from each company is given training with the understanding they will then become trainers within their individual organizations.</span></span></span></p>
<p><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;">The WSIB monitors the progress each company is making in getting education to its employees. And, in a unique twist, the group is only as good as its weakest member. The incentive for getting the entire group up to speed? Lower WSIB premiums!</span></span></p>
<p><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">Crew  leader Mike Briggs has been selected as trainer for Jay Carter Roofing.</span></p>
<p><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">“It’s  a great opportunity,” says Mike.   “Networking and sharing ideas with the other companies ensures you’re  not alone.  I’m convinced we’ll all  succeed together.”<br />
</span></p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><br />
<a name="3"></a></span></span><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Workplace Injuries and Illness: The aftermath</strong></span></p>
<p><span style="font-family: VVerdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">When injuries or illness occur, many companies leave workers to fend for themselves.  But Jay Carter Roofing protects its workers though a program developed by the Canadian Standards Association and tailored to meet the needs of the Carter team.</span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: VVerdana,Arial,Helvetica,sans-serif; font-size: x-small;">The CSA is a not-for-profit membership-based association serving business, industry, government and consumers in Canada and the global marketplace.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">The program, dubbed &#8216;Return to Work&#8217; focuses on getting team members back to safe and productive work as soon as medically possible, stressing complete cooperation between employee and employer.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">Most injured workers can return to some type of work even while they are still recovering. Returning to daily work and life activities can actually help in the recovery process. In fact, research shows that the longer a worker is off work due to injury or illness, the less likelihood there is of that person returning to work.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">Communication is important for a successful return to work. Workers benefit most when they know the company is interested in their well being.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">At Jay Carter Roofing, a returning worker is given modified duties and is paid accordingly. A package, prepared for the worker, includes a letter to the employee detailing modified duties available, letters to the attending physicians describing the severity of the injury as well as a week-by-week modified duties schedule.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;">&#8220;When you care about your people,&#8221; says President Jay Carter, &#8220;this is just one more way to show it.&#8221;</span></span><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><br />
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<p><a name="4"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Why you should consider Thermal Imaging</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p>Evidence of a roof leak and the source of the leak often have little in common.</p>
<p>&#8220;Depending on the type of structure you have,&#8221; says Jay Carter, president, Jay Carter Roofing,    &#8220;the leak can be a long way from the interior damage.</p>
<p>&#8220;Water finds its own path and it&#8217;s not uncommon for the entry point to be hundreds of feet from the affected interior.&#8221;</p>
<p>The most effective way to find a leak, says Carter, is through a new technique his company uses, known as thermal imaging.</p>
<p>Buildings may be quickly and thoroughly scanned using a thermal imager – an infrared camera that helps identify problem areas that can&#8217;t be seen by the naked eye. With infrared images, water damage is easily detected. An infrared camera helps pinpoint water intrusion, find moisture beneath the surface, and document dryness with accuracy and confidence.</p>
<p>Often, conventional home inspectors will find surface evidence of water leaks in basements or ceilings, and the good will of sellers is relied upon when asked if the problem has been fixed. Want to know for sure? A thermal inspection will eliminate the guesswork, providing home and building owners the peace of mind that only certainty can bring.</p>
<p>Buying or selling a property, or simply concerned about moisture in your building, call Jay Carter Roofing and ask about Thermal Imaging.</p>
<p>Call us at 877.490.3400.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><a name="5"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>The Jay Carter Roofing Mission Statement</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p>A mission statement is used to tell employees and customers how a given organization sees itself.  To help you understand us better, here is our mission statement.</p>
<p>We aim:</p>
<p>•  To set the standard for roofing construction through impeccable business ethics, ongoing education in leading edge products and installation and a relentless pursuit of worker safety.</p>
<p>•  To surpass the expectations of our customers with unparalleled service and quality workmanship.</p>
<p>•  To create an environment that guarantees respect, dignity and understanding for every member of the Jay Carter Roofing team.</p>
<p>John James Carter.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><a name="6"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>And the Accreditations Just Keep Coming!</strong></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">Trust is an essential factor when choosing a roofing contractor.  And one of the ways to assess the trust factor is through the eyes of product manufacturers.  Here are two manufacturers that put Jay Carter Roofing at the head of the class:</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><strong><em>Carlisle SynTec</em></strong></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Among its many accolades, Jay Carter Roofing has been designated an accredited installer for Carlisle SynTec roofing products.</span></p>
<p>Carlisle SynTec is a leading manufacturer of single-ply membrane roofing systems and materials for commercial and industrial applications</p>
<p>Learn more about Carlisle at Carlisle-syntec.com.</p>
<p><strong><em>CertainTeed Corporation</em></strong></p>
<p>One of the most respected manufacturers of roofing products, CertainTeed has named Jay Carter Roofing a SELECT ShingleMaster.</p>
<p>In a letter dated April 11, 2011 to Jay Carter Roofing, CertainTeed&#8217;s program administrator Susan McKendry wrote the following:</p>
<p>&#8220;Jay Carter Roofing, Inc. is a SELECT ShingleMaster in our Credential Roofing Program.  This roofing contractor credential represents the highest standards of excellence, quality and knowledge in the shingle roofing industry.</p>
<p>A Select ShingleMaster has the exclusive ability to offer you the SureStart Plus 5 Star extended warranty coverage.</p>
<p><strong>A Select ShingleMaster is in the top 1% of his profession.</strong></p>
<p>Products by CertainTeed, located in Valley Forge, Pennsylvania, can be viewed at <a href="http://www.certainteed.com/">http://www.certainteed.com/</a></p>
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		<title>Jay Carter Roofing &#8211; November 2010 &#8211; Issue 4</title>
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		<pubDate>Sat, 15 Jan 2011 21:55:31 +0000</pubDate>
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				<category><![CDATA[Archived Rooflines Newsletter]]></category>

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		<description><![CDATA[


 Rooflines &#8211; Jay Carter Roofing Online Newsletter 
1.877.490.3400



November 2010 &#8211; Issue 4
















In This Issue


• Condo goes &#8216;Green&#8217;
• Re-Roofing at The Keg 
• Fall Protection &#8211; a Roofer&#8217;s best friend
• Snow, Wind and Ice 
• What&#8217;s on Facebook? 
• Guelph&#8217;s Civic Museum Restored
• New Look Website 
• About Us 



New Look Website


Our website has changed. [...]]]></description>
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<td style="color: #ffffff; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" width="50%" align="right" bgcolor="#000000">1.877.490.3400</td>
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<td style="color: #000000; font-family: Arial,Helvetica,sans-serif; font-size: 14px; padding: 5px;" align="right" bgcolor="#f3f3f3">November 2010 &#8211; Issue 4</td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" width="177" height="29"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;">In This Issue</span></span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; line-height: 20px; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#1"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Condo goes &#8216;Green&#8217;</span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#2"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Re-Roofing at The Keg </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#3"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Fall Protection &#8211; a Roofer&#8217;s best friend</span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#4"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Snow, Wind and Ice </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#5"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• What&#8217;s on Facebook? </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#6"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• Guelph&#8217;s Civic Museum Restored</span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#7"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• New Look Website </span></a><br />
<span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #c32525; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; font-weight: bold;"><a style="text-decoration: none;" href="#8"><span style="font-family: Arial,Helvetica,sans-serif; color: #c32525;">• About Us </span></a><br />
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><a id="122" name="7"></a></span></span>New Look Website</span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">Our website has changed. We asked, and you told us you wanted better content. Tops on your list was more information about roofing and help making the right choice purchasing roofing products.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">The improved site has loads of valuable information, photos of jobs we&#8217;ve completed and links to our suppliers – letting you decide on the amount of detail you&#8217;d like to have.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">We&#8217;re at</span></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">:<br />
</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">www.jaycarterroofing.com</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;">Why not have a look! </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><a href="http://www.jaycarterroofing.com/index.php"><img style="border: 1px solid black;" title="site_small.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/28/site_small.jpg" alt="site_small.jpg" width="166" height="128" /></a></span></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 11px; padding-left: 10px; font-weight: bold;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><a name="8"></a></span></span>About Us</span></td>
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<td style="background: none repeat scroll 0% 0% #f3f3f3; padding: 5px; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span>Jay Carter Roofing is a family-owned, full-service, roofing and contracting company that has been serving the GTA for more than 10 years. </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;">We operate with a staff of 35 professionals – and we&#8217;re still growing. We hold regular educational seminars for our installers so their skills and knowledge are always leading edge. And we stay abreast of the latest in roofing technology so that we can offer you the best products on the market.</span></td>
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<p><em>The following item was recently issued as a ‘press release’ by Jay Carter Roofing.  We think you’ll find it interesting.</em></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><br />
<a name="1"></a></span></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><strong>Condo goes &#8216;Green&#8217;</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Mariners Haven, an exclusive condominium community on the western shores of Georgian Bay has become a trend setter in the move to sustainable living.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Mariners is undergoing one of the most ambitious re-roofing projects in southern Ontario – moving from traditional cedar to a synthetic material made from re-cycled products.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">The prime contractor, Jay Carter Roofing, is replacing the aging cedar, on the entire complex, with the increasingly popular product Enviroshake®. Enviroshake is made from 95 percent recycled materials including plastics, fibers, and tire-derived rubber. It has a superior resistance to UV rays and looks like real cedar.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Mariners Haven, originally built by the famous Kaufman family, is a collection of 32 semi-detached homes, built around a private marina basin. The community was conceived and started in the mid 1980s with cedar shake roofs that have begun to deteriorate and must be replaced.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Richard Wilson, president of the Mariners condominium board and an expert in large renovation projects said the original plan was to go back to cedar. &#8220;We hired an engineering firm to assess the roofs and to help write the specifications for the replacement. Originally, we were looking at replacement with a better cedar, but Jay Carter came back to us with an alternate proposal – to go with Enviroshake®.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;If it hadn&#8217;t been for Jay Carter, says Richard Wilson, it&#8217;s unlikely we would have considered Enviroshake. His proposal was professional, organized and demonstrated a broad understanding of roofing and roofing products. Now, we&#8217;ve got a great solution that is also good for the environment. It&#8217;s a win-win.&#8221;</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Lead engineer for R.J. Burnside and Associates, Mina Tesseris – the firm hired to help with the assessment and proposals – is convinced that Mariners &#8220;was diligent in making this sound decision&#8221;.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;In terms of<br />
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product, cost and the manufacturer&#8217;s warranty,&#8221; he said, &#8220;this is a very good proposition.&#8221;</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Dennis Hewko, president of Enviroshake, has full confidence that the Mariners project is in good hands.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Explains Hewko: &#8220;Jay Carter Roofing has proven itself on large Enviroshake installations, and its reputation for quality and reliability are well known.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;They have developed extensive experience completing complex residential and commercial projects. Their people are given instruction on all types of roofing and the appropriate safety practices. The company&#8217;s reputation for superior safety standards, materials and workmanship is hard earned.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;As far as I can see,&#8221; says Hewko, &#8220;they&#8217;re out to set the standard by which other companies are judged.&#8221;</span></p>
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<p><a name="2"></a></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><strong>Re-Roofing at The Keg</strong></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">A major construction management company, located in the GTA, needed a top-notch roofing company to help them with a significant challenge. Three locations of The Keg Restaurants – Oshawa, Scarborough and Etobicoke – required re-roofing, and fast. The buildings were clad in cedar shake that was rapidly deteriorating and the job had to be done without disrupting restaurant business. </span></span></p>
<div><img style="border: 1px solid black;" title="keg.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/28/keg.jpg" border="0" alt="keg.jpg" width="356" height="244" /></div>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif;"><span style="font-size: x-small;">Gaydon Contractors wasted no time getting in touch with Jay Carter Roofing.</span></span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Jay Carter crews moved quickly to strip the existing roofing and install a new line of Owens Corning Oakridge Premium shingles – but not without a few surprises. Two of the buildings had asbestos under the roof deck and this had to be removed before re-roofing could proceed.</span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Carter crews removed the cedar shake, the existing roof deck and the asbestos. With that work completed, they re-sheathed the entire roof deck with half inch plywood, applied synthetic felt underlayment, ice and water shield, all flashing, and finally, the Owens Corning shingles.</span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">The safety of restaurant patrons was a major concern and restricted normal roofing removal procedures while poor weather during the projects hindered production.</span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">But Gaydon management couldn&#8217;t have been happier. In a letter to the company, Gaydon praised Jay Carter Roofing for &#8220;successfully completing the three challenging projects according to budget and timing with exceptional levels of safety and management&#8221;.<br />
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<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><a name="3"></a></span></span><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Fall Protection &#8211; a Roofer&#8217;s best friend</strong></span></p>
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<td width="226" height="334" valign="top"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">A roofing company&#8217;s major asset comes in the form of a skilled installer. Keeping installers safe is not just essential, it&#8217;s the law. </span></span></p>
<p><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">A key part of the Jay Carter Roofing uniform is a heavy-duty safety harness. Special gear on the harness allows the installer to clip onto thick lines that have been secured to the roof at its highest point. These lines, suitable for mountain climbing, allow the installer to move quickly and safely over the roof, no matter how steep the pitch. </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">&#8220;There&#8217;s no such thing as being too safe,&#8221; says Jay Carter crew chief, Doug Wood. &#8220;Everyone on a crew, whether they&#8217;re on the roof or on the ground, watches for things that could compromise safety. And when they see something, they fix it.&#8221;</span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></td>
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<td width="241"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><img style="border: 1px solid black;" title="fall protection small.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/28/fall%20protection%20small.jpg" border="0" alt="fall protection small.jpg" width="223" height="167" align="baseline" /></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
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<p><a name="4"></a></span></span><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"><strong>Snow, Wind and Ice</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Yes, it&#8217;s that time again. No need to break out the winter jackets just yet, but it is time to start getting prepared. Winter is on its way. While it can be one of the most beautiful times of the year, it doesn&#8217;t come without challenges. And, if your roof isn&#8217;t in tip-top shape, snow, ice and high winds can turn winter into a nightmare.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">It&#8217;s difficult to get a good look at your roof from the ground and doing your own inspection is a dangerous undertaking – especially on a steep slope. Even new roofs are not always a guarantee against winter&#8217;s ravages.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Broken or missing shingles and deteriorating flashings are just a few of the problems you might not be able to see. Inadequate insulation can also lead to a host of problems, including ice buildup at the eaves during periods of rapid freeze and thaw. When signs of a leak do occur, the damage is often extensive.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Why not put your mind at ease. Call us for a free, no obligation inspection of your roof and insulation. If your roof is in good shape, we&#8217;ll tell you. But if we see problems, we&#8217;ll photograph and document the problems and provide you with a detailed estimate for all necessary repairs. You can reach us by phone – 1.877.490.3400 – or through the &#8216;Request a Quote&#8217; form on our website.</span></p>
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<p><a name="5"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>What&#8217;s on Facebook?</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"></p>
<p><a href="http://www.facebook.com/pages/Newmarket-ON/Jay-Carter-Roofing/324177737772?ref=ts"><img src="http://bapo.ca/em/admin/temp/templates/19/facebook.gif" border="0" alt="Join Us on Facebook" width="401" height="42" align="center" /></a></p>
<p>If you haven&#8217;t seen it, Jay Carter Roofing has a facebook page. Why? Because it&#8217;s another way for us to communicate with you. And it gives you the opportunity to communicate with us, openly and honestly.</p>
<p>As a fan, you can post comments about jobs we&#8217;ve done, ask questions or simply browse for the latest company news. Why not have a look. We think you&#8217;ll be pleasantly surprised.</p>
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<p><a name="6"></a><span style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px;"><strong>Guelph&#8217;s Civic Museum Restored</strong></span></p>
<div><img title="musuem-small2.jpg" src="http://www.infiniwebmarketing.com/em6/admin/temp/newsletters/28/musuem-small2.jpg" alt="musuem-small2.jpg" width="445" height="200" /></div>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;">A historic museum in the City of Guelph, Ontario is getting a complete makeover – and one of the key contractors is Jay Carter Roofing.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">This magnificent structure is being enlarged and fully restored thanks to contributions from the City of Guelph, the Government of Ontario and the Government of Canada.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;It&#8217;s a beautiful building,&#8221; says Jay Carter, &#8220;built before Confederation, and we&#8217;re pleased and proud to be part of the restoration of this important heritage site.&#8221;</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">The Carter Roofing team is well past the half-way point on their part of the project. As many as four layers of old shingles and a large section of the roof deck had to be removed. Hazardous asbestos also had to be removed before the re-roofing could begin. The team replaced all sloped and flat sections of roof as well as ornamental fencing and frames on roof-level windows and doors.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Jay Carter worked with the city and convinced them to go with a &#8216;green&#8217; roofing product from CertainTeed, called Solaris – so named for its reflective qualities, reflecting, rather than absorbing sunlight. Recycled materials and a 50-year warranty are key selling points with Solaris.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Working on sloped roofs, some five storeys off ground level, the crew is constantly thinking safety.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">&#8220;When this project is done,&#8221; says Crew Chief Mike Briggs, &#8220;it&#8217;ll be great to say we had a hand in it.&#8221; </span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif; font-size: 12px;"> </span></span></td>
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		<title>Jay Carter Roofing &#8211; April 2010 &#8211; Issue 3</title>
		<link>http://jaycarterroofing.com/rooflines-blog/?p=11</link>
		<comments>http://jaycarterroofing.com/rooflines-blog/?p=11#comments</comments>
		<pubDate>Tue, 18 May 2010 16:00:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Archived Rooflines Newsletter]]></category>
		<category><![CDATA[A Guide to Re-roofing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[InSpire Roofing]]></category>
		<category><![CDATA[Selling Solar]]></category>

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		<description><![CDATA[


 Rooflines &#8211; Jay Carter Roofing Online Newsletter 
1.877.490.3400



April 2010 &#8211; Issue 3
















Profile: Greg Couvrear


In any business where competent people are the rule, one individual stands out. They&#8217;re often known as the &#8216;go-to-guy&#8216; – a term used to describe the person you turn to when multiple skills are required.
Greg Couvrear is that kind of person.
Greg [...]]]></description>
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<td style="padding: 5px; font-family: Arial,Helvetica,sans-serif; color: #ffffff; font-size: 14px;" width="70%" bgcolor="#000000"><span style="font-family: Arial,Helvetica,sans-serif; font-size: x-small;"> Rooflines &#8211; Jay Carter Roofing Online Newsletter </span></td>
<td style="padding: 5px; font-family: Arial,Helvetica,sans-serif; color: #ffffff; font-size: 14px;" width="30%" align="right" bgcolor="#000000">1.877.490.3400</td>
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<td style="padding: 5px; font-family: Arial,Helvetica,sans-serif; color: #000000; font-size: 14px;" align="right" bgcolor="#f3f3f3">April 2010 &#8211; Issue 3</td>
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<td style="line-height: 29px; background: none repeat scroll 0% 0% #dddddd;" height="29"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="padding-left: 5px; font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px; font-weight: bold;">Profile: Greg Couvrear</span></span></td>
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<td style="padding: 5px; margin: 1px 0pt; background: none repeat scroll 0% 0% #f3f3f3;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">In any business where competent people are the rule, one individual stands out. They&#8217;re often known as the </span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">&#8216;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">go-to-guy</span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">&#8216; </span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">– a term used to describe the person you turn to when multiple skills are required.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">Greg Couvrear is that kind of person.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">Greg has been with Jay Carter Roofing since its earliest days. He is recognized within the ranks as invaluable. He is both liked and respected. And he can do it all. </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">On any given day you might find Greg forming up a copper window cap, performing a full roof inspection, supervising a large roofing crew, calming the nerves of a frazzled customer or selling a custom roof on a million-dollar home.</span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">&#8220;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">Greg sneaks up on you,</span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">&#8220;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;"> says Jay Carter. </span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">&#8220;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">He&#8217;s quiet and calm in the way he operates. But there&#8217;s no question in your mind that he&#8217;ll get the job done</span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">.&#8221;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;"><br />
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<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;"> </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><img style="border: 1px solid black;" src="http://bapo.ca/em/admin/temp/templates/19/profile-greg-couvrear.jpg" alt="Profile - Greg Couvrear" width="166" height="166" align="center" /></span></td>
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<td style="line-height: 29px; background: none repeat scroll 0% 0% #dddddd;" height="29"><span style="padding-left: 10px; font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px; font-weight: bold;">About Us</span></td>
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<td style="padding: 5px; margin: 1px 0pt; background: none repeat scroll 0% 0% #f3f3f3;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 11px;">Jay Carter Roofing is a family-owned, full-service, roofing and contracting company that has been serving the GTA for more than 10 years.</span></span></p>
<p>We operate with a staff of 35 professionals – and we&#8217;re still growing. We hold regular educational seminars for our installers so their skills and knowledge are always leading edge. And we stay abreast of the latest in roofing technology so that we can offer you the best products on the market.</td>
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<td style="padding: 0pt 5px;" valign="top" bgcolor="#ffffff"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><strong><br />
</strong><strong>Showing Off</strong></span></span></p>
<p>Warm temperatures in southern Ontario this spring are good news for Home shows. Attendance is up and attendees are eager to look for ideas to expand, brighten or spruce up their homes.</p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"> </span></span></p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">Jay Carter Roofing is taking advantage of this trend. We have space at five shows, including the Barrie, Toronto International, Newmarket, Orillia and Aurora events. We have added a new, modern display and product offerings featuring a ‘green&#8217; theme, reflecting a heightened interest in energy conservation.</span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><img src="http://bapo.ca/em/admin/temp/templates/19/owenscorning-right.gif" border="0" alt="" hspace="10" width="130" height="217" align="left" /></span>In our range of offerings, we have Owens Corning roofing and insulation products; Enviroshake synthetic shake products; InSpire synthetic slate; and high performance solar panel systems from Andalay. Of course, we also feature the latest products from such traditional brand names as IKO, Grace and Duradek.</p>
<p><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"> </span></p>
<p>Clients and friends may have checked us out at the Orillia show, April 9 – 11 at the Barnfield Point Centre and can find us at the Aurora show, April 16 – 18 at the Aurora Community Centre.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><strong>Inspiring Roofs</strong></p>
<p>One of the newest – and inspired product offerings – is a synthetic slate, manufactured and sold by InSpire Roofing Products. It&#8217;s a perfect combination of the natural beauty found in slate, along with the most technologically advanced methods and materials.</p>
<p><img style="border: 1px solid black;" src="http://bapo.ca/em/admin/temp/newsletters/73/rose-dale-1.jpg" border="0" alt="" width="350" height="266" align="center" /></p>
<p>For instance, multiple molds are used to create a variety of edges and surfaces, creating the look of real slate. InSpire has strength, durability and a wide range of colour options.</p>
<p>Jay Carter Roofing is a preferred installer of InSpire with a number of projects in our portfolio, the latest of which is a major renovation in the Rosedale area of Toronto. The renovation is being managed by Marcon General Contractors, Inc.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><strong>Selling Solar</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"> </span></span></p>
<p>With energy costs climbing and the spotlight on conservation, more home and building owners these days are looking at solar panels. And like all new technologies, prices are coming down.</p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"> </span></span></p>
<p><img style="border: 1px solid black;" src="http://bapo.ca/em/admin/temp/templates/19/sidebar-solarpanel.jpg" border="0" alt="Akeena- Selling Solar" width="214" height="72" align="center" /></p>
<p>Jay Carter Roofing sells and installs one of the best solar capture systems on the market today. Manufactured by Akeena Solar, Inc. of Los Gatos California – the panels – called Andalay incorporate high efficiency in a product that offers great aesthetics and superior reliability.</p>
<p>Unlike some solar panels, Andalay panels are attractive, install quickly and resemble a skylight when in place. This product offers superior performance and brings solar to its rightful place at the forefront of alternative energy technologies. And the economics make sense. For more information or an in-home consultation on this product, contact us at 877-490-3400.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><strong>Repair or Replace – A Guide to Re-roofing</strong></p>
<p><strong> </strong>The decision to repair or replace your roof is not taken easily. Without question, the cost of a new roof – especially if the existing one must be stripped – is an expensive proposition. But there are some simple guidelines:</p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">Leaks can occur in places where the roof meets another surface, such as a chimney, skylight or vent. If this is the case, a competent roofer can often fix the problem on the spot.</span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><img src="http://bapo.ca/em/admin/temp/templates/19/jcr_img_doug_wood_april.jpg" border="0" alt="" width="400" height="204" /></span></span></span></span></p>
<p>If damage from wind or wind-blown debris has dislodged a shingle, tile or shake, this can also be fixed.</p>
<p>As with all things, on or in the home, it&#8217;s cheaper to make a small repair than opt for a major replacement.</p>
<p>However, if the roof has suffered severe damage over a wide area from, for example, a major wind or hail storm, or if the roof has exceeded its service life and is deteriorating – no amount of repair will do.</p>
<p>In short, there is only one way to find out. You need the services of a professional roofer. At Jay Carter Roofing, we provide free inspections that include a written report, photographs, and an estimate to repair or replace your roof. Call us at 877-490-3400.</p>
<p>Either way, you&#8217;ll know you&#8217;re making the right decision on one of the most important elements of your home.</p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><br />
<span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><strong>Follow Us on Facebook</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"></p>
<p><a href="http://www.facebook.com/pages/Newmarket-ON/Jay-Carter-Roofing/324177737772?ref=ts"><img src="http://bapo.ca/em/admin/temp/templates/19/facebook.gif" border="0" alt="Join Us on Facebook" width="401" height="42" align="center" /></a></p>
<p>If you have an account on Facebook, the ultra-popular web site, you can become a fan of Jay Carter Roofing.</p>
<p>As a fan, you can scan our profile, read up on the latest product news, see photos of our participation in a variety of events and check out projects we&#8217;re working on.</p>
<p>We&#8217;re continually adding to our page and would be pleased to have you as a fan. If you like what you see, post a message. It&#8217;s easy, and best of all, it&#8217;s free.</p>
<p></span></span></span></p>
<hr style="width: 100%; background: none repeat scroll 0% 0% #666666;" /><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><br />
<span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><strong>And Finally – A Word from Jay</strong></span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"><strong> </strong></span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">At Jay Carter Roofing, we</span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">&#8216;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">re passionate about protecting the environment. We have a business to run, but we are always looking for ways to limit our impact through work practices and products.<br />
</span></span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Green isn&#8217;t just a buzz word to us. It&#8217;s the future – a future that we will experience and eventually leave to our children. </span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">If you would like information on our </span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">&#8216;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">green</span></span><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;">&#8216;</span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-family: Verdana,Arial,Helvetica,sans-serif; color: #000000; font-size: 12px;"> product line, we would be more than happy to answer your questions, send you information, or drop by your home. We&#8217;re just a phone call away. Call us at 877-490-3400. </span></span></span></td>
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		<title>Jay Carter Roofing &#8211; November 2009 &#8211; Issue 2</title>
		<link>http://jaycarterroofing.com/rooflines-blog/?p=9</link>
		<comments>http://jaycarterroofing.com/rooflines-blog/?p=9#comments</comments>
		<pubDate>Tue, 18 May 2010 15:56:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Archived Rooflines Newsletter]]></category>
		<category><![CDATA[Enviroshake]]></category>
		<category><![CDATA[First Newsletter]]></category>
		<category><![CDATA[Gilda’s Club sponsor]]></category>
		<category><![CDATA[Jay Carter Roofing]]></category>
		<category><![CDATA[Owens Corning]]></category>
		<category><![CDATA[Safety first!]]></category>

		<guid isPermaLink="false">http://jaycarterroofing.com/beta/rooflines-blog/?p=9</guid>
		<description><![CDATA[


 Rooflines &#8211; Jay Carter Roofing Online Newsletter 
1.877.490.3400



Nov 2009 &#8211; Issue 2
















Profile: Doug Wood



A business thrives on many things, not the least of which is the quality of its people. Crew Leader Doug Wood is one of those people.
Doug handles our large accounts as well as jobs that require specific expertise. He has earned [...]]]></description>
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<td style="padding: 5px; font-size: 14px; color: #000000; font-family: Arial,Helvetica,sans-serif;" align="right" bgcolor="#f3f3f3">Nov 2009 &#8211; Issue 2</td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="padding-left: 10px; font-weight: bold; font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Profile: Doug Wood</span></span></td>
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<td style="padding: 5px; background: none repeat scroll 0% 0% #f3f3f3; margin: 1px 0pt;" bgcolor="#f3f3f3"><img src="http://jaycarterroofing.com/newsletter/jcr_img_doug_wood.jpg" alt="Doug Wood" width="162" height="215" /></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">A business thrives on many things, not the least of which is the quality of its people. Crew Leader Doug Wood is one of those people.</p>
<p>Doug handles our large accounts as well as jobs that require specific expertise. He has earned a reputation throughout the business for quality and productivity. His projects are consistently on time and on budget – with a high degree of customer satisfaction.</p>
<p>Doug manages a hand-picked crew of roofers who work well together, thanks to his exceptional leadership skills. And after 35 years in the roofing business, his enthusiasm is as strong as ever – something he shares with his crew on all jobs.</p>
<p>Doug’s ethical and honest approach to jobs, and the respect he shows his crews, has set him apart in the roofing business. We are fortunate to have him as part of Jay Carter Roofing.</span></span></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="padding-left: 10px; font-weight: bold; font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">About Us</span></td>
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<td style="padding: 5px; background: none repeat scroll 0% 0% #f3f3f3; margin: 1px 0pt;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Jay Carter Roofing is a family-owned, full-service, roofing and contracting company that has been serving the GTA for more than 10 years.</p>
<p>We operate with a staff of 35 professionals – and we’re still growing. We hold regular educational seminars for our installers so their skills and knowledge are always leading edge. And we stay abreast of the latest in roofing technology so that we can offer you the best products on the market.</span></span></td>
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</strong><strong>Response to our First Newsletter</strong>Trying something for the first time is always a leap. So, we were more than a little pleased when our first newsletter was a hit. The newsletter produced many positive comments and even resulted in new business. Your feedback told us that you were interested in new products and services, developments within our company as well as hints and tips on caring for your roof.</p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" />
<strong>Enviroshake – Alternative to Cedar</strong> </span><br />
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<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Enviroshake manufactures a composite, cedar-like shake roof shingle from 95 percent recycled materials. Jay Carter Roofing has just completed two large Enviroshake projects – one in Shanty Bay with Matt Pryce of Prycon Custom Building <span style="font-size: 10pt; font-family: 'Arial','sans-serif';" lang="EN-US">and Renovations</span> (left) and another in Queensville (right). </span></p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><br />
<strong>Jay Carter now installing Owens Corning</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Jay Carter Roofing is now a proud installer of Owens Corning PINK FIBERGLAS® insulation and building products. In a joint venture with Watson Building Supplies of Barrie, we have added the Owens Corning product line to our list of recommended roofing alternatives.</p>
<p>Owens Corning is well known for its insulation products as well as its extensive line of roofing shingles and associated products.</span></p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><br />
<strong>Jay Carter becomes a Gilda’s Club sponsor</strong></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Gilda Radner, one of the original members of the cast of Saturday Night Live died of ovarian cancer in 1989. But her memory lives on through Gilda’s Club and the work of thousands of dedicated individuals. Her dream was to create a community for cancer victims and their families – a place where they could engage in life-enriching activities, find inspiration and share strategies for living with cancer. Jay Carter Roofing provided the roofing service for the new Barrie facility as well as a significant donation.</span></p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;"><strong><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;">Winter is coming! But is your roof up to the challenge?</span></strong></p>
<p></span></span><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Winter can be one of the most beautiful times of the year. But snow, ice and high winds can turn winter into a nightmare, especially if your roof is not up to the task. It’s difficult to get a good look at your roof from the ground and doing your own inspection is a dangerous undertaking – especially on a steep slope. Even new roofs are not always immune to winter’s ravages.</p>
<p>Broken or missing shingles, curling or buckling on shingle edges and deteriorating flashings are just a few of the problems you might not be able to see. And inadequate insulation can lead to a host of problems, including ice buildup at the eaves during periods of rapid freeze and thaw. When signs of a leak do occur, the problem is often more extensive than we realize.</p>
<p>Put your mind at ease. Call us for a no-cost, no obligation inspection of your roof and insulation. If your roof is in good shape, we’ll tell you. But if we see problems, we’ll take photos and document the problems and provide you with a detailed estimate for all necessary repairs.</span> </span></p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><strong>Skills upgrading keeps Jay Carter on top</strong></span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">At Jay Carter Roofing, our employees are roofing professionals – and not by accident. As new methods and materials are introduced to the market, we hold regular training sessions to ensure our people are up to speed. As of this writing, all Jay Carter employees have received RCI certification to carry out roof inspections.</span></span></p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><strong>Safety first!</strong></span></span></p>
<p><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="font-size: 12px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Jay Carter employees practice safety from the moment they arrive until the work is done. For instance, all ladders must be tied off securely to all structures. In order for this to happen safely, one person is required to hold the ladder securely until the first person up can ensure the ladder has been properly tied off. It pays to be safe. </span></span></td>
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		<title>Jay Carter Roofing &#8211; August 2009 &#8211; Issue 1</title>
		<link>http://jaycarterroofing.com/rooflines-blog/?p=1</link>
		<comments>http://jaycarterroofing.com/rooflines-blog/?p=1#comments</comments>
		<pubDate>Fri, 23 Apr 2010 15:47:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Archived Rooflines Newsletter]]></category>
		<category><![CDATA[First Newsletter]]></category>
		<category><![CDATA[Protecting Your Roof]]></category>
		<category><![CDATA[Using Technology]]></category>

		<guid isPermaLink="false">http://jaycarterroofing.com/beta/rooflines-blog/?p=1</guid>
		<description><![CDATA[



 Rooflines &#8211; Jay Carter Roofing Online Newsletter 
1.877.490.3400



August 2009 &#8211; Issue 1
















Our New Operations Mgr.


We’re pleased to announce the addition of Ron Hershfeld to the Jay Carter Roofing Team. Ron is our new Operations Manager. His main responsibilities are faster production, fewer field errors, workforce education and customer satisfaction. An expert in production process, [...]]]></description>
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<td style="padding: 5px; font-size: 14px; color: #ffffff; font-family: Arial,Helvetica,sans-serif;" width="40%" align="right" bgcolor="#000000">1.877.490.3400</td>
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<td style="padding: 5px; font-size: 14px; color: #000000; font-family: Arial,Helvetica,sans-serif;" align="right" bgcolor="#f3f3f3">August 2009 &#8211; Issue 1</td>
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<td style="border-bottom: 2px solid #000000;" colspan="2" align="right" bgcolor="#5f0306"><img src="http://jaycarterroofing.com/newsletter/jcr_newsletter_header.jpg" alt="Sales Force Search - Sales Insider" width="591" height="117" /></td>
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<td style="border-bottom: 2px solid #000000;" colspan="2" align="right" bgcolor="#5f0306"><img src="http://jaycarterroofing.com/newsletter/jcr_newsletter_sub_header.jpg" alt="Sales Force Search - Sales Insider" width="591" height="190" /></td>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="font-family: Verdana,Geneva,sans-serif; font-size: x-small;"><span style="padding-left: 10px; font-weight: bold; font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Our New Operations Mgr.</span></span></td>
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<td style="padding: 5px; background: none repeat scroll 0% 0% #f3f3f3; margin: 1px 0px;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">We’re pleased to announce the addition of Ron Hershfeld to the Jay Carter Roofing Team. Ron is our new Operations Manager. His main responsibilities are faster production, fewer field errors, workforce education and customer satisfaction. An expert in production process, Ron has 24 years experience to guide him.<br />
<img src="http://jaycarterroofing.com/newsletter/jcr_new_operations.jpg" alt="New Operations Manager" width="166" height="125" /></p>
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<td style="background: none repeat scroll 0% 0% #dddddd; line-height: 29px;" height="29"><span style="padding-left: 10px; font-weight: bold; font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">About Us</span></td>
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<td style="padding: 5px; background: none repeat scroll 0% 0% #f3f3f3; margin: 1px 0px;" bgcolor="#f3f3f3"><span style="font-family: Verdana,Geneva,sans-serif; font-size: xx-small;"><span style="font-size: 11px; color: #000000; font-family: Verdana,Arial,Helvetica,sans-serif;">Jay Carter Roofing is a family-owned, full-service, roofing and contracting company that has been serving the GTA for more than 10 years.</p>
<p>We operate with a staff of 35 professionals – and we’re still growing. We hold regular educational seminars for our installers so their skills and knowledge are always leading edge. And we stay abreast of the latest in roofing technology so that we can offer you the best products on the market.</p>
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</strong><strong>Our First Newsletter</strong></p>
<p>Welcome to the first issue of our newsletter. In it, you’ll find some of the things we’re doing to give you the best service possible. We want to keep you up to date on what’s happening within the company and the industry. But what tops the list is our desire to help you become an informed consumer.</p>
<p>Your roof is one of the most important components of your house or building and we aim to help you protect that investment. In future issues, we’ll offer tips and techniques to help you avoid problems before they become headaches. In the meantime, we hope you find this first issue useful and informative.</p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><strong>We’ve Moved</strong></p>
<p>With growth comes the need for more space. And so, we’re pleased to announce the opening of our new location in Newmarket. It’s geographically central, spacious and allows us to put all of our operations under one roof. We’re at 1205 Twinney Drive, Unit 12, just minutes from the 404 and Davis Drive. If you’re in the neighbourhood, please drop in.</p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><strong>Using Technology</strong></p>
<p>At Jay Carter Roofing we’ve put technology to work for our clients.</p>
<p>We’ve created a custom-built, online roofing system, equipped with proprietary management tools – one that we think is unparalleled in the industry. This system can be accessed by any authorized user, 24 hours a day, with all the security features that you would expect from a high-end system.</p>
<p>Using our new system, we can provide home and building owners with a description of their property, a computer-generated sketch of the work to be done, high-quality digital photographs and a detailed estimate to support our recommendations. Assessment information and quotes can be available within hours of an inspection.</p>
<p>Our online, interactive system also provides our clients with all the information they need after a job has begun, such as progress reports, inspection data and a post job survey. At any time, our clients can communicate with us through the system and receive an instant reply.</p>
<p>All of this function is integrated with our head office job management and dispatch call center. We can track our crews using GPS technology, communicate quickly with our field foremen, and treat each of our evaluation teams as a virtual mobile office.</p>
<p>This is the future of roofing, and we are on the leading edge. We will continue to develop and add to our system as new technologies emerge – all in an effort to serve you better.</p>
<hr style="background: none repeat scroll 0% 0% #666666; width: 100%;" /><strong>Protecting Your Roof</strong></p>
<p>At Jay Carter Roofing we feel that all roofs should have regular inspections and proper maintenance. And the most effective way to achieve this is through a formal, long-term relationship with a professional roofing contractor.</p>
<p>Jay Carter Roofing understands roof systems, has a trained and experienced workforce and can respond quickly if problems arise. We’re established in the community, and we understand the local business environment.</p>
<p>While the majority of roofing material manufacturers turn out excellent products, their warranties often come up short when problems develop or damage occurs. That’s why we believe the best protection is a formal, long-term maintenance agreement with a professional roofing contractor.</p>
<p>A maintenance program can help to identify potential problems in their early stages, finding and fixing them before leaks occur. Too many owners have their roofs examined only after they see signs of a leak. As well, a maintenance program sets up a planned, organized approach to roof protection, greatly improving response times in the event of problems. In contrast, warranty repairs can take time to be processed, while the problem remains unresolved.</p>
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